TikTok Ads

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TikTok

Vertical video

Audiences

Video ads

Conversion tracking

Reporting

TikTok

Vertical video

Audiences

Video ads

Conversion tracking

Reporting

TikTok

Vertical video

Audiences

TikTok – CrazyPoint

TikTok Ads

TikTok ads are paid vertical video ads shown between the videos people watch on TikTok. At CrazyPoint, we set up TikTok ad campaigns around your goal, produce the ad videos and report the results.

On TikTok, an ad’s success depends largely on the video. So we shoot and edit short vertical videos that speak the platform’s language and grab attention in the first second. We test different versions and shift the budget to the video that performs best.

TikTok – CrazyPoint
TikTok – CrazyPoint

How we work

First, we clarify what you expect from the ads: sales, site visits, forms or awareness. After setting up measurement, we prepare a few different ad videos and launch them. Then we track the results, shift the budget to the videos that work and produce new videos based on that data.

  1. 01

    Goal

    We clarify what you expect from the ads: sales, site visits, forms or awareness.

  2. 02

    Measurement setup

    We set up the TikTok Pixel and conversion events and make sure results are measured correctly.

  3. 03

    Video production

    We create short vertical ad videos that speak TikTok's language and grab attention in the first second.

  4. 04

    Launch and testing

    We launch the ads while testing different videos, copy and audiences.

  5. 05

    Optimization and reporting

    We track results, shift the budget to the videos that work and report back.

What does our TikTok Ads service include?

Campaign strategy

We define the campaign type, budget allocation and run time that suit your goal.

Audience settings

We build audiences by location, age and interests, plus retargeting of site visitors.

Video ads

We produce vertical ad videos for the platform, with shooting, editing, captions and music.

Pixel and conversion tracking

We measure results such as sales, forms and site visits with the TikTok Pixel.

Video testing

We try the same message with different openings and edits to find what works best.

Performance report

We share spend, views and results regularly in a clear report.

Why do TikTok ads matter?

TikTok is one of the strongest ways to reach a young audience. People watch ads full screen, usually with sound, just like the other videos in their feed. A well-built video ad also lets you reach people you can't reach on Instagram.

Who is it for?

It suits brands that can explain their product or service in a short video. It makes a particular difference in these cases:

  • Brands selling to a young audience
  • E-commerce sites
  • Food, fashion and beauty brands
  • App and game developers

Why CrazyPoint?

One team

Design, video, advertising and software are in the same team. You don't need to look for another company for any part of the job.

One point of contact

You talk to the same person from start to finish, so approvals and revisions move quickly.

Measured progress

We review results regularly and plan the next step based on data, not guesswork.

Video and ads under one roof

The same team shoots and edits the ad videos, so a new idea goes live without waiting.

TikTok Ads FAQ

What is the minimum budget for TikTok ads?

TikTok sets its own minimums for campaigns and ad groups, and these can change. We suggest a starting budget that fits your goal when we prepare the quote.

Is the ad budget included in the service fee?

No. The ad budget paid to TikTok and the fee for ad management and video production are kept separate.

Do you make the ad videos?

Yes. We produce the ad videos, including shooting, editing, captions and music. If you already have videos, we can also adapt them for ads.

When will I see results?

Ads start showing once they are approved. Different videos are tested in the first weeks to see which one brings results; results settle after this period.

Let's bring your brand into the TikTok feed.

Tell us in a few sentences what you want to do; we'll listen to your needs and put together the right approach and a clear quote with you.

Selected work

The work that defines us